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Company
Airobotics
Role
Art Director
Summary
Built the company's brand, and marketing teams. Drafted the company's Visual Language, Core Values, and UX strategy.
Deliver new technologies to market. Helped the company, with its storytelling and brand which contributed to the company's success in securing $100M in funding
Goals
1
Bringing Hightech to a low-tech space industries like, Mining, Sea Ports, Heavy Industrial fields
2
Make complicated product, easy and fun to understand
3
Brand recognition = Product attantion
Storytelling Make the difference
Implementing new drone technology in a space that used to rely on human resources is hard! and it takes more than proven technology to make the first deal!
Creating first impressions is important.
Telling a real story that can help others in their field and create a true impact is the ideal.
The end result is a successful and awards-winning innovation technology & brand
Innovation & Impact as a Value
The overall combination of really good storytelling and award-winning technology led to secure total investment of
$123M
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